How Oscar Wang Created Bespoke Digital Characters for Fashion Houses

How Oscar Wang Created Bespoke Digital Characters for Fashion Houses

You studied interior and spatial design; why did you decide to work with the fashion industry?

I’m very interested in fashion; it’s enjoyed by people of all different backgrounds. People have a genuine passion for being stylish. Merging our digital characters with fashion makes them more accepted and popular, and and gives them more of an edge, by combining cuteness and coolness. It’s like chemistry: you have to mix things up and see how it feels.

You are also the creative mind behind clothing brand Earthling Collective; what’s the story behind that?

When Covid-19 first started, my team and I felt we needed to do something—create a fun brand with a narrative. Debuting in April last year, it’s a reminder of who we are and our place on Earth; everything is created from the perspective of an outsider seeing the Earth and showcasing our world, appreciating how beautiful it is, especially during these rough times. More will come on the digital side as we are creating [digital] characters and expanding the storyline for this brand, and will show new collections through this medium.

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Source Credit: This article originally appeared on Tatler Asia by Tatler Asia. Read the original article - https://www.tatlerasia.com/style/fashion/oscar-wang-artist-entrepreneur